Wildly unprofitable

My daughter Serena used to make fun of my Aquarian approach to business, specifically the promotion of our first book Lilly's Life [retired].  

She often lamented "mom, you give away more books than we actually sell!"  -- and we would both laugh and agree that doing so was the most noble and honest thing we could do. 

For her, having been partly raised in a culture/country that valued production and monetized every single interaction, my approach was certainly different. And yet she deeply understood that some things were so honest, abundant, and real that to monetize them would amount to insanity. 

In a culture that values division, war, and "isms", kindness is wildly unprofitable. As more of us realize the value of simply being human and humane, perhaps that will change. 

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By Mayra Porrata | comments: mayra@solarapublishing.com
©2026 Solara Publishing, LLC

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